For each of the four networks selected for you, we utilize each of their available communities. To visualize this in practice, if LinkedIn were selected as one of your four networks we would create six variations of each piece of content entering the distribution cycle. Those six variations would be used as LinkedIn personal page posts, company page posts, shared in LinkedIn groups and written as LinkedIn articles.
Accounts and presence created on 8-10 high-quality publications or blog. These are for sharing your repackaged content in a standard digital PR strategy. This gets eyes to your original piece of content, to social, and to your email lists.